Business Beyond: How to Market Your Business on a Budget

There are plenty of simple DIY marketing strategies you can put in place that will maximise your marketing without breaking the bank.

When you put some thought into your marketing tactics you can build a trustworthy business, steadily grow your customer base, retain your existing customers for longer and grow through your circle of influence. And when you take advantage of the free marketing opportunities on offer and the free software that will save you money then it’s a winning formula!

Topics covered include:
• Your marketing benchmark
• Nailing the short cuts and quick DIY ideas to build your customer database
• Content marketing to build your online database
• Tips for retaining customers
• Making the most of testimonials
• Could you be a good media story?
• Social media in your marketing mix
• Free things to support your marketing tactics